Ema Oyeyiola's Portfolio

Creating Simple Visuals That Tell a Story (and When to Use Them)

Published on: November 5th, 2025

Numbers tell a story - visuals make it easy to see. In this lesson, we explore when to use bar charts, pie charts, and line graphs, how to choose the right one, and a few pro tips to make your visuals stand out. You’ll also learn how to create your first chart in Excel or Google Sheets.

Are You Asking the Right Questions?

Published on: July 7th, 2025

How to Ask the Right Business Questions Using Data
Struggling to make sense of your business data? Lesson 5 shows you how to ask the right questions that uncover trends, reveal top customers, and expose hidden money leaks. Learn how better data questions can drive smarter decisions for your small business.

How to Organize Your Data (Using Excel or Google Sheets)

Published on: June 6th, 2025

This week, we’ll explore simple ways to clean the data you already have, what common issues to watch for, and how to structure your spreadsheets for better insights.

Data You Already Have (And Aren’t Using Yet)

Published on: May 29, 2025

Most small businesses already have valuable data—like customer orders, questions, and comments—but don’t realize its power. This post shows how to uncover insights from everyday interactions and make smarter decisions without any fancy tools.

Types of Data: Demystifying Numbers, Categories & Time.

Published on: May 23, 2025

Confused by the word “data”? You’re not alone. In this post, we break down the main types of data- numerical, categorical, structured, unstructured, and time-based- using simple language and real small business examples. Whether you're selling cakes or managing clients, this guide will help you recognize and use the data you already have..

Why Data Storytelling Matters.

Published on: May 21, 2025

Discover how understanding and using data can help your small business grow. Learn about the types of data you already have, why they matter, and how to use them to make smarter decisions.